The Takeover with Tim and Cindy

How to Connect and do Deals With Millionaires & Billionaires

May 30, 2024 Tim and Cindy Dodd Episode 49
How to Connect and do Deals With Millionaires & Billionaires
The Takeover with Tim and Cindy
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The Takeover with Tim and Cindy
How to Connect and do Deals With Millionaires & Billionaires
May 30, 2024 Episode 49
Tim and Cindy Dodd

***Need sales meetings? Schedule a call to learn about our Ad-Free Outreach Systems to get Vetted appointments for your team here.

Billion Dollar Connections? We sit down with Trevor Short, a world-class connector and events specialist who puts on some of the largest events in the world.

Trevor shares his journey from the tennis court to organizing some of the most prestigious sporting events across the country. He is the founder of Inspiring Dreams, an experiential production and consulting company that delivers unique experiences through its extensive network of top athletes, musicians, celebrities, and business leaders. His company curates a custom dream experience for children, a portion of which will be donated to the Inspiring Children Foundation.

In our conversation, Trevor reveals the secrets behind his success, discussing how he turned friendships and connections into loyal customers and leveraged these relationships to elevate his business to new heights.

Listen in as we delve into the art of networking and the importance of building genuine connections in the business world. Whether you're an aspiring entrepreneur, an experienced one, or simply curious about the behind-the-scenes of big shot entrepreneurs, this conversation is packed with valuable lessons and intriguing stories that you won't want to miss.
 
We'll talk about:

  • 02:11: Trevor Short's Competitive Drive
  • 05:54: The Importance of Sales and Building Relationships 
  • 07:40: Navigating Uncomfortable Situations in Sales 
  • 11:03: Challenges Faced as an Entrepreneur
  • 13:22: Lessons Learned from Business Setbacks 
  • 16:28: Balancing Passion and Necessary Tasks in Entrepreneurship 
  • 17:36: Building Ultra High Net Worth Relationships 
  • 19:04: Philosophy on Sales and Building Relationships
  • 21:41: Starting from Ground Zero 
  • 23:24: Reflections on Success 

Watch the episode on YouTube here

Connect with Trevor!
Instagram: @trevorshort_13
Inspiring Dreams: https://inspiringdreams.com/
Foundation Reserve: https://foundationreserve.com/ 

⭐⭐⭐⭐⭐
Please don’t forget to leave The Takeover Podcast a rating and a review!

Watch and subcribe on YouTube:

https://www.youtube.com/@timandcindydodd

Follow us on our socials to always be updated on the latest episodes!

The Takeover Podcast Instagram - @timandcindydodd

Cindy’s Instagram - @cindymakita

Tim’s Instagram - @timissocial

The Takeover Podcast Facebook - Tim and Cindy Dodd

Show Notes Transcript Chapter Markers

***Need sales meetings? Schedule a call to learn about our Ad-Free Outreach Systems to get Vetted appointments for your team here.

Billion Dollar Connections? We sit down with Trevor Short, a world-class connector and events specialist who puts on some of the largest events in the world.

Trevor shares his journey from the tennis court to organizing some of the most prestigious sporting events across the country. He is the founder of Inspiring Dreams, an experiential production and consulting company that delivers unique experiences through its extensive network of top athletes, musicians, celebrities, and business leaders. His company curates a custom dream experience for children, a portion of which will be donated to the Inspiring Children Foundation.

In our conversation, Trevor reveals the secrets behind his success, discussing how he turned friendships and connections into loyal customers and leveraged these relationships to elevate his business to new heights.

Listen in as we delve into the art of networking and the importance of building genuine connections in the business world. Whether you're an aspiring entrepreneur, an experienced one, or simply curious about the behind-the-scenes of big shot entrepreneurs, this conversation is packed with valuable lessons and intriguing stories that you won't want to miss.
 
We'll talk about:

  • 02:11: Trevor Short's Competitive Drive
  • 05:54: The Importance of Sales and Building Relationships 
  • 07:40: Navigating Uncomfortable Situations in Sales 
  • 11:03: Challenges Faced as an Entrepreneur
  • 13:22: Lessons Learned from Business Setbacks 
  • 16:28: Balancing Passion and Necessary Tasks in Entrepreneurship 
  • 17:36: Building Ultra High Net Worth Relationships 
  • 19:04: Philosophy on Sales and Building Relationships
  • 21:41: Starting from Ground Zero 
  • 23:24: Reflections on Success 

Watch the episode on YouTube here

Connect with Trevor!
Instagram: @trevorshort_13
Inspiring Dreams: https://inspiringdreams.com/
Foundation Reserve: https://foundationreserve.com/ 

⭐⭐⭐⭐⭐
Please don’t forget to leave The Takeover Podcast a rating and a review!

Watch and subcribe on YouTube:

https://www.youtube.com/@timandcindydodd

Follow us on our socials to always be updated on the latest episodes!

The Takeover Podcast Instagram - @timandcindydodd

Cindy’s Instagram - @cindymakita

Tim’s Instagram - @timissocial

The Takeover Podcast Facebook - Tim and Cindy Dodd

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If you can sign clients over video calls and you need sales meetings, we'll set you up with the same ad free hour each strategy we use to get an extra hundred plus meetings every month. And alone has contributed multiple seven figures to our revenue. Now I'm not promising you're going to get those same results. All these overhype promises and guarantees you're seeing flying around right now, they rarely work and they always have a catch. The reality is how you operate your business, your market, your offer, the size of your company can affect the results that you get from this. What I can say is that if you need sales meetings, this will work and you'll be able to use this to get meetings month over month long after your engagement with us and you'll know how to scale your meetings up higher to acquire more clients because this isn't some fly by night strategy. I've been doing ad free outreach for my companies for the last nine years. So look, if you're looking at something that's proven, reliable and has stood the test of time. This is it. If you want to see how this can work for you, click the link in the show notes. There's going to be a video and some details that'll give you some insights. And if you want, you can even book a call and chat with our team. So again, if you can sign clients over video calls and you need sales meetings, definitely check this out. Link is in the show notes. Tim (00:00:01) - If you can sign clients over video calls and you need sales meetings, we'll set you up with the same ad free outreach strategy we use to get an extra 100 plus meetings every month, and alone has contributed multiple seven figures to our revenue. Now, I'm not promising you're going to get those same results, all of these overhype promises and guarantees you're seeing flying around right now. They rarely work and they always have a catch. The reality is how you operate your business, your market, your offer, the size of your company can affect the results that you get from this. What I can say is that if you need sales meetings, this will work and you'll be able to use this to get meetings month over month long after your engagement with us, and you'll know how to scale your meetings up higher to acquire more clients. Because this isn't some fly by night strategy. I've been doing ad free outreach for my companies for the last nine years. So look, if you're looking for something that's proven reliable and has stood the test of time, this is it.


Tim (00:00:55) - If you want to see how this can work for you, click the link in the show notes. There's going to be a video in some details that'll give you some insights, and if you want, you can even book a call and chat with our team. So again, if you can sign clients over video calls and you need sales meetings, definitely check this out. Link is in the show notes. Welcome back to The Takeover, where we show you how to dominate every area of life and business. I'm super honored to have Trevor Short on this show. A professional tennis player, serial entrepreneur. I know you launched Inspiring Dream this year and you've done so much. I think one thing that really sticks out to me is that you and I met on Necker Island, where you actually put on the Necker Cup event, which is super cool, but I think that one thing that stuck out to me is Cindy and I started to get you more. Knowing you more is seeing your posts to see a really, really big family man.


Tim (00:01:45) - When you met Cindy and I, you were just so genuine to us and everybody I saw you interact with. You were just such a genuine person. And you know, and I know your friends with all kinds of millionaires, billionaires, entertainers. And so that's why I was really excited to have you on the show, because not just because you're really good at winning in a lot of areas of business, but in life. And I think there's just a lot that I want to unpack in today's show. So, you know, welcome to the show, Trevor.


Trevor (00:02:09) - Yeah, thanks again for having me on. I'm really excited.


Tim (00:02:11) - This show is all about winning. And so when I see the strings of wins you've had in your life, I'm guessing I'm assuming that you're a fairly competitive person. So I'd kind of be interested to hear your journey and what got you to where you're at right now.


Trevor (00:02:24) - Definitely. I'm extremely competitive and I think everything that I do. So my background originally started in tennis.


Trevor (00:02:30) - I come from a huge background of tennis players all the way from my grandmother was top five in the world and a semifinalist at Wimbledon many years ago, and then I grew up playing, played college tennis, played a couple of years after college tennis. And I think that's what really gave me and gives me the competitive drive that I have is, you know, I like to compete in everything, and I've carried that over to the businesses that I've created over the years. I after college, I played college tennis at Middle Tennessee state universities. After that, as I mentioned, I played for a couple of years. I knew I wasn't going to be the next Roger Federer or Rafael Nadal, so I decided I didn't want to teach tennis per se, the rest of my life. To be honest with you, I really went out on a limb. I live in Atlanta, Georgia. I went out when I was 25 years old. I rented the largest arena in the state of Georgia at the time.


Trevor (00:03:18) - About 13,000 seats went in, really with no real experience, and I went in and rented this arena, got the world number one, Andy Roddick at the time, and that's.


Tim (00:03:28) - Bowled first of it. First event.


Trevor (00:03:30) - Yeah. My wife, I just recently got married. My wife was like, all right, so we're taking everything. We have our savings and we're going to put this event on. And I did, and I brought the number one tennis player in the world that year, Andy Roddick. We sold it out. It was a huge success. Yeah. And then I did that for about 3 or 4 years. It just doing these big arena events where I would go around to Nashville, Birmingham, Atlanta, all around the southeast and do these huge one night events. And that's what really got me started in the event space.


Tim (00:04:01) - Man. I think what's incredible there is that your first event, you rinse it out, you go on, you go on faith you. But I feel like there is a little bit of trust in yourself that you're going to do it, and then you actually sell it out and you do it for four years in a row.


Tim (00:04:12) - What was the what do you think was the confidence that you had, like, where did you get that confidence to go from not never doing business, being an athlete to being able to do that? I mean, was it was your network? Did you start to understand how the industry worked? Was it just being crazy a little bit?


Trevor (00:04:29) - Probably more crazy than anything else. but I mean, I always enjoyed sales ever since I was a kid. Right. If you, you know, if you gave me the, the magazine competition at school, I was always a kid that would go out there and sell it, you know, and and win that, win that competition. So I knew at the end of the day, this was it was in my hometown. And I knew if I hustled those that don't know, Atlanta is the largest tennis market in the world. I mean, there's hundreds of thousands of players. So I knew that if I went out there and really busted it from a grassroots marketing standpoint and went out and went to all the matches, went to all the tennis courts, went to all the tennis clubs, and I did that, and I really worked hard for about six months, literally handing out flyers.


Trevor (00:05:12) - I remember going to women's matches when I was, you know, every Saturday and Sunday and telling people about it. And, yeah, I was fortunate that it all worked out and it was a huge success.


Tim (00:05:23) - I love that. I think what sticks out to me is I always talk about the philosophy of it's not the best written book that becomes a best seller, is the best sold book becomes the best seller. And so that ability to sell, if I can have a company that I'm better at selling, not only can I get more customers, but then those more customers give me more feedback so I can make my product better. How important do you see as an entrepreneur? The just the willingness to go out and just sell, knock on doors, what kind of whatever it takes? What's your philosophy behind sales and why it's important in business?


Trevor (00:05:54) - Well, I mean, I think it's the most important thing. It's funny, I, I, I've got a 13 year old son and a 15 year old daughter and I've been telling them like, get out.


Trevor (00:06:03) - You know, if you want to be successful in business, get out, sell. Like literally yesterday I was in the car with my son. I'm like, hey, I'm going to start adding you to some some sales calls and you can just say, hey, I work with Trevor Short. Here's what we do and make. Kim start really getting uncomfortable. You know, putting in those uncomfortable situations, you have to learn to make the uncomfortable situation comfortable, right? one of my favorite things that I ever did was I remember going to New York City, this was about 6 or 7 years ago with some of the kids from inspiring children. I said to them, I said, listen, I'll give whoever there was about 20 kids. I said, I'll give any of you that. I found a pair of oakleys on the street on in Chinatown. And I said, guys, they want 40 bucks for this fake pair of oakleys whoever can come back and get me the cheapest price, I'll give them $100 bill.


Trevor (00:06:49) - And these are all the kids, right? And they all go out and they all hustle. And one kid came back and got a 40 pair all the way down to $3. And all he did, he was he was really good. Wow. You know, communication. he was good at building relationships. And he went out and and he did it. But I think sells is, in my opinion, the number one key when it comes to most entrepreneurs.


Tim (00:07:11) - It's the getting comfortable being uncomfortable because when you when you step into that, you know, I was very, very shy kid, but I hated it. And so I always threw myself into really awkward situations. And, and, and I found pretty quickly that it sells really comes down to pretty simple processes. Like, no one's born a doctor, no one's born, and it's no one's born a lawyer. And, you know, people, some people are born with an inclination towards cells, but it really is, you know, somebody that's maybe more inclined towards it still has to get uncomfortable.


Tim (00:07:40) - So I'd love for to hear that from you, from somebody who's always been good at cells. Is it still uncomfortable? Do you still find yourself pushing yourself in uncomfortable situations? And and if so, what? What does that look like?


Trevor (00:07:51) - Absolutely. I mean, I've always enjoyed sales. I've been good at sales, but I definitely find myself sometimes still uncomfortable situations. Right. as you mentioned, I mean, I've been very fortunate to build some relationships with a lot of extremely high net worth individuals billionaires, celebrities, whatever. And occasionally. Right. I'll come across some that, you know, I've always learned that we all put our pants on the same way. Right? But occasionally I will come across some that, you know, that I have really great respect for, and I've still got to sell them on something, and that has been uncomfortable at times. Now, what I've found that really helps me is I'm very fortunate that I have tennis as a background, and I could play at a high level, and a lot of these ultra high net worth millionaires, billionaires, the ones that I deal with.


Trevor (00:08:39) - If I'm uncomfortable maybe selling them on something, I'll say, hey, let's go play tennis, right? Because they respect me in tennis. I respect them obviously a lot with what they've done with business, but that breaks the ice a little bit and it makes it a lot easier, you know, to do something where they, you know, they admire you.


Tim (00:08:55) - Yeah. It's it's interesting because when you say that, because if you look at a social dynamic, you know, there's always status, whether it's good or bad. You know, everybody has a perceived status. Everybody looks at somebody else with a certain status. You go into a room where there's a billionaire entrepreneur. That person has the status in that room. But now you get on the tennis court and Trevor has the status because you're, you're you're the expert in that field. So I, I love the situational status. And it's something that I talk about. But I love that you use that. You're it's like you're, you're you're getting them into your realm of expertise where it's maybe a hobby for them, but it's your something you're a professional and, and and so that's interesting.


Tim (00:09:34) - What would you say for somebody how somebody else could do that for when they're in talking to somebody with a high level of situational status, maybe an entrepreneur or some of they're trying to get a network with or become a client. How would you say to to create I mean, maybe, maybe that is just tennis for you, but do you have any other ideas of how to create situational kind of status?


Trevor (00:09:55) - Oh, I think it's important, if you can, going into that meeting to know what do they like, maybe it's family, maybe it's I don't know, maybe it's religion, maybe it's sports, maybe it's whatever it might be. They probably have a hobby, right? Yeah. Of something that is outside of business. Find out what that is and find how to relate with them with that, because that breaks the ice, right? That makes it so much easier to have that conversation. If they've got a son that plays baseball and you've got a son that plays baseball like I do, right? Have that conversation first.


Trevor (00:10:26) - Don't just dive right into the business side, have a personal conversation, and then that really breaks the ice a little bit.


Tim (00:10:31) - I like that, you know, I kind of want to shift gears for a little bit because, you know, I want to make sure that, you know, from the outside, it seems like life has been pretty frictionless for, you know, when you look at anybody that has created some kind of level of success and is good at it, they make it look easy on the outside because they've put in the work, right. The easier it looks, the more work has been put in. So I'd be super interested to know. What would you say has been one of the most difficult challenges you faced as an entrepreneur? I mean, maybe one of the biggest obstacles. And what is kind of the biggest lesson you learned from that man?


Trevor (00:11:03) - I learned a lot. And definitely there's been obstacles I would say for me about during Covid. I mean, my background has always been in events and relationships and experiences that.


Trevor (00:11:14) - That's been my core business, right? And then in 2020, when Covid hit, you know, that was a tough hit on the industry. And I had this idea, you may not be aware of it or you've even heard of it, but, I had this idea to create cameo like app. And if you've heard of cameo, but you know, it's an app where you can communicate with your favorite celebrities, have them send videos. And I was fortunate because I had built relationships with hundreds of celebrities and professional athletes and, you know, entrepreneurs, business leaders, whatever it may be. And I was also fortunate because I built relationships with a lot of high net worth individuals that had built trust in me. Right. so I went out and I raised quite a bit of capital and built an app called Fan Jolt, and it was awesome. We brought on some huge names. I immediately brought on Patrick Mahomes, brought on Aaron Judge in baseball. We had Rafael Nadal. In tennis, we had Kevin O'Leary and Damon John from Shark Tank, you know, to some incredible some singers like Nelly and Ashanti.


Trevor (00:12:12) - You remember them back in the day like we had some we had over 200 celebrities that were on this app and it was great. We raised a lot of money. But, you know, unfortunately, just about a year and a half or so ago, I had to shut it down. What I learned, I mean, there was a lot of pitfalls along the way, and there was a lot of positive moments along the way. But I think the biggest lesson I learned there was I never developed an app, and working with developers along the way was very challenging. Finding the right set of developers. You can really burn through a lot of money with the wrong developers, and.


Tim (00:12:46) - Especially if you're you're not a developer and you don't actually know all the details about what's happening.


Trevor (00:12:52) - Absolutely. So we went through a lot. We went through three sets of different developers, and it was a great idea and one that I was thrilled about, and we brought on some incredible, incredible people. And that was a painful, painful time.


Trevor (00:13:04) - And in my entrepreneur journey, to see that have to eventually close down. I'm proud of a lot of what we created, but it was tough to see it close.


Tim (00:13:13) - You had the network, you had the connections because, you know, I saw that. I mean, what what do you think is your biggest lesson learned from that experience?


Trevor (00:13:22) - Well, one, I would say if you're doing something in that space, probably go out and raise about ten times more than you really think you'll need. You know, I'm not one to typically do that. Like I want to do things a little bit more on the cheap and try to build it organically, you know, and see it grow. But I think the tech space in general is a very, very competitive space. And some of the competitors that we had were raising hundreds of millions of dollars right out of the gate, and we were raising millions, but we weren't raising hundreds of millions. And I think to be unfortunately, like I think looking back, I probably at the beginning could have been willing to give up more equity and raise a lot more capital.


Trevor (00:14:06) - But I didn't want to do that out of the gate. And looking back, I wish and probably should have done that, you know?


Tim (00:14:11) - Yeah, I think I think it's a good lesson, too, not just for equity, but I think so many people are they're scared to give too much of the pie away when you know, if if you're able to just say, hey, what is the ultimate outcome and goal of this? And will my well, the pie that's left over for me, you know, be greater than if I, if I hold on to too much. Yeah that's man. And hearing that it's like it's a I'm sure there was a lot of sleepless nights and eyes staring at the ceiling like, what have I got myself into? What are we doing next? How do you know when to persevere as entrepreneurs? It's, you know, don't give up. Grit your teeth, work hard. How do you win it? Keep pushing. And and when to say, hey, you know what? I got to move on to the next thing.


Trevor (00:14:53) - I mean, for me, I think I lost after three and a half years of doing that, and I and I still had my other, you know, events and experiential business still going. And we were doing events and things, but I think I lost a little bit of passion for it. You know, it was something where, I mean, I gave my heart and soul to it for over three years and grinded 18 hour days to make it happen. But after a few years, I just wasn't getting the traction we wanted. And then honestly, when I wake up in the morning, I'm so excited to do what I do. I love what I do and what I got to a point when I was waking up and I was sort of like, oh man, what a grind. Like I got to do this. Like I started realizing, like, okay, this is probably not going to make it.


Cindy (00:15:39) - Hey there. I've got to stop here for one quick second to ask you this question.


Cindy (00:15:43) - Have you been enjoying the podcast? If so, make sure that you are subscribed and take that one extra step to please leave us a rating and a review wherever you are listening to the show. Not only does it help us continue to grow and impact more people, we'll make sure that we show up wherever you are listening as well.


Tim (00:16:06) - I mean, how much do you feel like there is the things that you just do that you have to do, but it's not enjoyable versus the I love doing this in their passion because as entrepreneurs you have to have the overall passion. But there's going to be things that like, this thing sucks, but it's necessary to pull this up. I don't know, I hate using the word balance, but how much of that ratio was not science? How much of that ratio do you kind of see in your life?


Trevor (00:16:28) - Well, I would say now that I'm back, just really focused on my experiential and events business, it's definitely more so I enjoy it because when I got into the space that I'm in, it was originally more of a lifestyle play.


Trevor (00:16:42) - Like, I wanted to do something around tennis and golf and music and things that I really enjoy, and I've been able to build a business around those things that I enjoy. So I think most of the time I'd say 90% of the time I enjoy it. Now, what I'm not good at, my team would say, is I'm good at more big picture. I'm good at sales. I hate sort of just the getting dirty into the operations, you know? So we have these operational calls like every day for events that we're doing. I'm just like, you know, you guys please take it for me.


Tim (00:17:13) - Yeah. I'm curious. We know that the marketing and sales is life. The blood of the business. I mean, you've said how important it is to get good and get comfortable at sales. How how important is it to be able to build a pipeline, like to be able to to actually get contacts with people, to be able to get the meetings and, and maybe what are some of the ways that you've done that for yourself?


Trevor (00:17:33) - Well, I mean that it's not easy, right? It takes time.


Trevor (00:17:36) - I know early on, like for example, when we were building the NEC or Cup with Richard Branson, when we started that, I was fortunate that we had like from my previous events, obviously doing events and things. We had some relationships. But in order for that event to be successful, we had to have a lot of ultra high net worth relationships, and it was a grind for the first five, six years especially. I mean, I was on the road all the time going to events, whether it was like a country club member guest or a, you know, country club's pro-am or some celebrities gala or auction that they put on. I went out to a lot of those things, and we spent money for me to go to some of these things. On the hope that I could use my, you know, sales skills and relationship skills on building relationships. And it paid off, right? I mean, I went to a lot of networking type events and put the time in to meet people and build relationships.


Trevor (00:18:34) - Yeah. And then once they, you know, once they saw what we did, it really grew.


Tim (00:18:38) - I don't want to, like, steal all your secret sauce, you know. But what what is what is what is it when you think of sales and building, building relationships. Because one thing I really stuck out to me is every time you send me a text, shoot me a message, you know, whatever. It just always felt. It was just so genuine and and so maybe kind of walk through, like, just maybe your philosophy on sales and what that looks like to go from building a friendship, a connection to turning that into a customer.


Trevor (00:19:04) - I think, well, you just nailed it in the sense that first you have to build a friendship. You have to build a relationship. I think too often people just want to be quick. They want to get the sell. They want to get the money right. So they go in immediately making that ask. And maybe there are moments sometimes where you have to do that.


Trevor (00:19:22) - But for me, I've been my approach has been, hey, don't be rushed to go in and ask for the money. Like you have to be patient, you have to build that relationship. Otherwise everyone looks at you transactionally, you know, and like, okay, the only reason he's reaching out to me is because he wants he wants money, right? And not every single time that you reached out to someone should be for sales, right? I mean, like, I probably have 100 or so of my top clients and I would say 90% of the time when I reach out to them right now, I'm not reaching out to them asking for money. I'm reaching out to them because they have become my friends. And I'm just, you know, finding out how is their life going, how are their kids doing, you know? And I think if you don't do that and every single time you reach out to them, it's because you want to sell something. You know, I've had that a few times in the past, right? Where someone's like, listen, the only reason you're calling me is because you want something, right? And I've learned over the years, like, you can't it can't always be that way.


Tim (00:20:17) - Yeah. I think especially with the type of clients you have in there. I mean, there's one thing where you're maybe selling, like, you know, a small product and that's that's much more knock on the door, get to sell the next thing. But you're your style. What you're building is something that's very long term. It's these relate or relationships that are valuable. And what I, what I think I've really stuck out to me is so that they actually become your friends. So you're not just hunting and killing your you're actually like nurturing and getting to know people and building friendships.


Trevor (00:20:46) - I mean, I have people still today that haven't done anything with us in years. We still talk. I mean, I still they become friends, right? And if nothing ever comes out of that, you know, moving forward again, I'm okay with that because they're great people and they've become my friends. I love.


Tim (00:21:00) - That man. I keep saying I love that because I actually do. I'm like, I love a lot of your philosophies, the way you look at things.


Tim (00:21:06) - It's pretty unique and rare to to to see somebody that's that kind of thinks in the level that you do. I mean, I kind of want to switch a little bit and move into and this is imagine, Trevor, if you were to lose all your business, all your money, all your connections, and you had to start from ground zero, no connections, no money, no business, what would what would you do? Because we know, we know, you know, billionaires, successful people, they can lose it all. And then a few years later be back to where they were and sometimes bigger. What would you if you went to zero on on all that? What would you do to get back to where you're at? Well, you.


Trevor (00:21:41) - Know, it's funny, one thing that I'll do probably once a month or so, I get crazy ideas of like new businesses I want to start, new ideas that I want to do, and I always make a point just to write them down.


Trevor (00:21:53) - And I have actually a folder on my computer that just says ideas. So I probably have like 50 or more over the years that I think would be successful. Now they're all, for the most part, in some way related to sales, right? They come back to things. What I feel like I'm good at is selling and around, you know, building relationships. So, I mean, I don't know if I could tell you specifically one, you know.


Tim (00:22:17) - You know, you don't have to say say the idea, give me, give me like an idea of what what are maybe some action steps you would take to implement one of those ideas to get it going.


Trevor (00:22:27) - well, first of all, I would probably do something again that I would want to do around something I enjoy. I really don't want to go after just the money. I want to do something that I really, honestly enjoy. The first thing I would do is probably find a few guys like I currently have, because you're only as good as your team, right? And I would find guys that I want to work with, you know, people on my team that that I, that I really trust.


Trevor (00:22:50) - Yes. And, and I know I can scale something with. So that was my first thing is finding a group of a few people to help me implement the idea, and people I want to spend my everyday life with.


Tim (00:23:02) - 100% team culture people. I love that. So. So just a couple more questions here. Trevor. This has been awesome. I'm trying to keep a keep it within our time frame, because I think I could chat with you and ask a lot more questions, but what are reflected on your experience? Like what are what are just maybe a few extra key lessons that you would you would share with those striving for success?


Trevor (00:23:24) - Well, I think we touched on some. Right? I mean, obviously from the team, from a sales perspective, I think I mean, it's probably seems a little cliche. You know, people say it, but it's like, be yourself, right? I've learned that I grew up on a farm. You can see my farm behind me, my farm side.


Trevor (00:23:41) - You know, I grew up like very nothing special. And, you know, but I'm now I'm like, going on mega yachts and Monte Carlo for F1 race. But I try to continue to always be humble and remember where I came from and, and know that that's who I am. I remember Damon John one time sent me something and it said, hey, remember your why, right? You know, and that's my family. That's what I fall back on. But, you know, it's always be yourself I would say is.


Tim (00:24:09) - I saw that post on your social. He sent it with the, with the handwritten letter. Right.


Trevor (00:24:13) - Yeah. Exactly. That was a. Yeah. That was a while ago.


Tim (00:24:15) - Oh, man. So takeover is all about winning in all areas of life in business. What does winning mean to you, Trevor?


Trevor (00:24:24) - I mean, winning to me is of course we all want to be financially successful, but that's definitely not number one for me. Winning to me is having the inner happiness and inner happiness is my relationship with God, my relationship with my family and the closest people around me.


Trevor (00:24:40) - So as long as I'm happy in those three areas and they're happy with me, then, then I'd say that's winning in my book.


Tim (00:24:48) - Trevor. So what are what are some ways that people can get connected with you and and what are what are some of the projects you're working on right now?


Trevor (00:24:55) - My company is called Inspiring Dreams. That comes. You can go check out that. And you can see we do everything from event consulting to luxury travel. We actually a big project we're working on now, which I'm really excited about, is called the Foundation Reserve. you can go check that out. The Foundation Reserve is a super luxury social club, that's focused on raising money for inspiring children, which is a children's and mental health foundation based out of Las Vegas. But last year, I connected with a gentleman named Doctor George Roper. He built a company called whelmed that is incredibly successful, worth billions of dollars. And he came to me and he said, Trevor, I want to create a social club.


Trevor (00:25:40) - That, number one is focused on giving back. Number two, I love travel, I love meeting new people, and I love wines. he has some incredible vineyards all around the world. And he said, listen, I want and I have six incredible estates all around the world that when we create this social club, the members of this club, number one, will get to go to all the events that we do, this amazing community of people that we're building. Number two, they can go to any of my. Properties around the world. So he has homes in con in Tuscany, in Saint Thomas and Florence all around the world, like his home in Florence is a thousand acre, property vineyard with a 1700 year old villa on the property, and he's allowing all the members of the foundation reserve to go enjoy all these properties. And then we're running six events. So the event that you're coming to next Thursday night, we have Grammy Award winning artist Luis Fonsi who's performing. we have Steve Wozniak, the co-founder of Apple, who's coming, Damon John from Shark Tanks.


Trevor (00:26:42) - Cummings. We're bringing all these amazing people together in Italy this year. We have sting performing on July 1st just for about 75 people, the members of the Foundation Reserve. So I'm really excited. And it's and it's raising millions of dollars for our foundation inspiring children. So that's the project I'm more focused on and more excited about that. Anything we're doing, of course, we have our partnership with Richard Branson and the Necker Cup, and then I have an incredible partnership with MGM in Las Vegas, where we we run their tennis events and racquet sports events. So we have a lot going on. But more than anything, I like the projects that are really focused on giving back to the foundation.


Tim (00:27:23) - Did you sleep? Are you just like, are you like a Tesla? You just plug into the wall when you when you need a little extra energy?


Trevor (00:27:29) - I don't sleep as much as I should, that's for sure. But, you know, I'm trying to always find balance and find time for the family and find time for all the projects we're involved with.


Tim (00:27:38) - Well, Trevor, where where's the couple places people can connect with you?


Trevor (00:27:42) - yeah. Well, one, you can go to Inspiring dreams.com. and there's you can reach out to us on there also. Foundation reserve comm. You can find contact information for our team on their Necker Cup. Com. That's a site for our Necker Cup of Richard Branson contact information on there. So yeah, there's multiple ways, but those are three different sites they can check out.


Tim (00:28:02) - All right. Well, Trevor, it's been awesome to have you on this show. Everybody listening. thanks for listening in. And again, this is the takeover where we show you how to dominate in every area of life and business. And just remember, domination is not a destination. It is a way of life.





Trevor Short's Competitive Drive
The Importance of Sales and Building Relationships
Navigating Uncomfortable Situations in Sales
Challenges Faced as an Entrepreneur
Lessons Learned from Business Setbacks
Balancing Passion and Necessary Tasks in Entrepreneurship
Building Ultra High Net Worth Relationships
Philosophy on Sales and Building Relationships
Starting from Ground Zero
Reflections on Success